Do You Know The Hidden Meanings Behind These Famous Logos? They Are Pretty Interesting!

  • 12:09 pm July 14, 2018
  • vignesh

A company spends millions of dollars for a unique and competitive logo. We see famous logos almost every day but have you ever wondered what exactly do they mean or what inspired the designer to come up with a certain logo? All these famous logos have hidden meanings behind it and they are quite clever and interesting. Here we have got 20 famous logos and their hidden meanings. Some of them are really impressive and show a good marketing strategy.


One of the most premier brands of the world mainly known for its sports and sports related accessories.

But have you ever given a thought about the logo and its design, its logo appears to be like a mountain represents the obstacles that one has to go through.


The three ellipses which appears in the logo for Toyota represent three hearts: the heart of the customer, the heart of the product, and the heart of progress in the field of technology.

Now that is what we call a well thought out design.


Once we see the arrow it’s not difficult to figure out. The yellow line in the Amazon logo is much more than a simple take on an uplifting smiley face.

If you have a closer look, you will note that the arrow starts at the letter “a” and ends with the letter “z”, signifying that it has everything you need, a to z.


Bentley is a world renowned British automaker known for its luxury cars.

The “Big B” logo as is popularly known with two flying wings signifies the brands indirect, proud claim that Bentley is the closest a car can come to having wings.


In Google’s logo the first four letters are written in primary colours, but the flow is suddenly broken by a secondary colour in the fifth letter.

What this symbolises is, they are stating that they don’t play by the rules.


In the 60’s, McDonald’s wanted to change the logo but their design consultant and psychologist Louis Cheskin insisted that they leave alone the golden arches.

According to BBC, he said customers will unconsciously recognise the logo as “symbolism of a pair of nourishing breasts.” Whether the meanings are true or not, their logo is easily one of the most recognisable in the world.

Also read: 10 Famous Logos with a Hidden Meaning That Nobody Ever noticed!


The logo's name originates from the Korean hanja word “Samsung” which means “tristar”.

The earlier versions of the Samsung logo featured three stars in different styles and colors. Basic oval shape which is rotated about ten degrees from the x-axis, it produced a sense of dynamic tension. As a result, the outer shape can be easily noticed as a spotlight crystallising the brand name.


The Pepsi Globe is the icon and logo for Pepsi, called as such because of the swirling “red, white, & blue” design in a sphere like a shape.

It is considered one of the world’s most recognizable corporate trademarks. The Pepsi Globe originated in the 1940s as a logo and icon for Pepsi.


This shipping company’s logo looks like a simple one with only its name embossed. However, when you take a second look at the space between the ‘E’ and the ‘X’, you would notice an arrow. The meanings of arrow here are speed and precision.


YouTube was founded in February 2005 in San Bruno, California by three former Paypal employees, it was acquired by Google Inc. for $1.65 billion in November 2006. The YouTube logo features the alternate Gothic font family.